Warrior Run Mountain Series announces Warrior Run Plattekill Mountain on Cinco De Mayo in 2012

Warrior Run Mountain Series extreme 5k registration is open for CincoDe Mayo 2012 at Plattekill Mountain


Press Release

For Immediate Release


Stillwater, NY December 5, 2011


Plattekill Mountain to host Warrior Run Mountain Series Cinco De Mayo in 2012. Warrior Run Plattekill Mountain will challenging the body and mind in a hardcore 5k with fierce and friendly competition and a Cinco De Mayo after party. Warrior Run originated in northeastern US having its first event June 18th 2011 at West Mountain. Currently 3 new mountain events are scheduled for 2012, Warrior Mountain Runs are growing in popularity. The Mountain Series events, pit each participating individual or team against an extreme mountain 5k race consisting of obstacles, mud pits to fire pits and aggressive terrain. The day consists of 3- 4 waves of 500 hundred adventure seekers running at a time, a rock concert style after party has the stage set, the band ready to headline and the taps iced and ready to flow. The Warrior Run Mountain Series is a challenge that has a social after party, where people rock out, gloat, laugh and reflect the day. Beer and Food are available for each participant of the run to refuel and lick their wounds as they reach the finish line party.


Plattekill Bike located in Roxbury , NY is home to over 60 miles of mountain bike trails and is one of the first lift served bike parks to operate on the East Coast. Plattekill Mountain is open every weekend from April thru November and also features hiking, chairlift rides, camping and operates midweek for group adventure camp tours. Plattekill’s facility is also available for private parties, banquets and catered functions.


“Warrior Run has over 3000 people who have registered for the 2012 each looking to prove their athleticism as an individual or as a team. Each of us has something to prove, Said Steven Conklin, Owner of Warrior Run Mountain Series.” “ Warrior Run gives people an outlet to prove themselves and share with like minded individuals.” “I’ve been an athlete all my life, I have competed as a triathlete, and bobsledder who made an Olympic bid, and there comes a time when the typical outlets just don’t challenge you anymore.” “When all my friends were bored with the typical runs and bi-athalons, they wanted more of a challenge, I knew I could create something to test the inner warrior at any skill level.”


Warrior Run Mountain Series is on target to have 8 events in 2012 with 3 new mountains already confirmed, with more events to be announced for the 2012 Warrior Run season on the website www.warriorrunmountainseries.com.


Warrior Run Mountain Series combine a 5k run with obstacles including; mud, fire, climbing walls, and extreme terrain to create the most pulse pounding test for adventure seeker. Warrior Run originated in northeastern US having its first event June 18th 2011 at West Mountain. The 2012 Warrior Run Mountain Series announced 3 new mountain events scheduled for 2012. Warrior Run Mountain Series events pit each participating individual or team against 500 hundred adventure seekers running in each wave. Warrior Run Mountain Series then provides an extreme rock concert style after party that is fueled by a passion for extreme sports with live music, food and beer! Over 3000 people have registered for the 2012 Warrior Run Mountain Series, Do you have what it takes to do Warrior Run ? Prove it !

Maple Ski Ridge Opens Enrollment in Their After School Program As They Wait for Mother Nature to Cool off

ROTTERDAM, NY (12/01/2011)(readMedia)– Maple Ski Ridge is gearing up for their 49th Winter Season by opening enrollment in their after school program and ski and snowboard lessons. The Maple Ski Ridge After School Program is open for enrollment to all school children in all area school districts including home-schooled children. The After School Program at Maple Ski Ridge has children arrive anytime between 3:00 PM and 4:00 PM, Tuesday thru Friday. The focus of the program is to provide a positive outdoor wintertime activity coupled with a 1-hour lesson and a Twilight Area Lift Ticket (3:00 PM till 9:00 PM) offering children a chance to ski or snowboard with school friends. Maple Ski Ridge encourages anyone interested to call about enrollment questions             518-381-4700       or email questions to: mapleskiridge@msn.com.

Maple Ski Ridge has been active in the community for over 4 decades now and in an effort to ensure families have food on the table long after the 2011 holiday season, they have teamed up with the Regional Food Bank for a unique promotion. The Tuesday BOGO is a Buy One Get One Free Lift Ticket offer that encourages everyone to bring 5 canned goods to the admission counter on a Tuesday to receive a Free lift ticket with the purchase of a lift ticket.

“We are so excited about the 49th season that our family has owned and operated the mountain, said Kate Michener Marketing/ Special Events Coordinator at Maple Ski Ridge.” ” This year our after school program has the new Burton Learn to Ride program included that help kids master the snowboarding skills necessary to eventually hit the hill or carve the terrain park. At Maple Ski Ridge we have conditions that rival other resorts, due to our daily snow making and grooming on our 4 hills. Our location has ski and snowboarding lessons for any experience level with 2 lifts, 2 surface tows and a terrain park. Our focus makes Maple Ski Ridge a great choice for families who want to ski local and ski often. We have been a wintertime family destination for almost 50 years, watching families grow up skiing with us, and many times we have seen families come back with their children and their parents to have 3 generations on the slope at the same time. I think as a family business we do a better job of listening to our customers, we are never to busy to hear stories about times on our hills or times on other mountains, I believe this is one of the reasons people come back year after year.”

Maple Ski Ridge is located just moments off the NYS thruway, nestled in the hills of Rotterdam, the family atmosphere offers an experience for all ages. If you are new to skiing and taking the first steps onto the snow or looking to carve radical tricks in Terrain park, Maple Ski Ridge is known as “The Capital Region’s Best Kept Secret” for a reason. The after-school program and snowboard lessons are provided by the Schenectady Ski School and the new Burton Learn to Ride Program combines exclusively built snow boards and specially trained instructors together to give children the success and the confidence they need to build their snow boarding foundations. Maple Ski Ridge offers snow conditions that rival Corporate owned resorts due to daily snow making and daily grooming with winter weekend programs that are designed to give the whole family a fun time introduction to snow sports. First time skiers and Snowboarders ranging from 4 years old through shredder-happy teens on snow boards can share with their Moms or Dads with a variety of classes that ensure the whole family is entertained. Offering the radical tricks to the women’s Smooth Touch classes the ski school provides instruction and lessons for anyone and everyone who wants to enjoy their snowy winter.

­Maple Ski Ridge is “The Capital Regions Best Kept Secret” where it is easy to ski local and ski often is open for the 49th winter season. Located in the rolling hills of Rotterdam just minutes off the NYS Thruway offering families a winter destination to share snowy adventures. Maple Ski Ridge offers daily Skiing and a Snowboarding on two chair lifts and two surface tows with 4 skill level hills. The winter after-school program and ski and snowboard lessons are open for enrollment with private and group lessons to begin January 3rd, 2012. The Maple Ski Ridge lesson and after school programs host all experience levels with an outlet to exercise and enjoy the winter in the Capital Region of Albany, NY. A partnership with Burton brings the newest learn to ride center to the northeast at Maple Ski Ridge. This newly formed kids program combines exclusively built snow boards and specially trained instructors to give the children the success and confidence they need to develop their skills and have fun in their winter adventures. Maple Ski Ridge is open year round as a host to ; Weddings, Family reunions, Private parties, Work functions, Bridal & Baby showers, and serves as premier location for charity fundraisers.

For more details you can reach Kate at Maple Ski Ridge             518-381-4700

or mapleskiridge@msn.com,

2725 Mariaville Rd. Rotterdam, NY 12306

For more information

visit the web:www.mapleskiridge.com

Follow us on Facebook : www.facebook.com/mapleskiridge

Albany NY PR bridges the gap in the consumers decision to buy from you

Managing your online reputation and image are important in these 5 decision influences:

Price - Getting this right is the first order of business. Nearly three-quarters of Americans say they’re living a simpler life, spending less and being more frugal as a result of the recession. It’s essential to meet or beat the competition’s pricing on selected front-line products and services. Then you can provide bundled services or additional products at more profitable price points.

Added Value - Online comparison shopping is the norm these days, and whether you sell online, offline or both, shoppers are looking for that little extra nudge when choosing where to make their final purchase. Free shipping, coupons and buy-one get-one sales are currently among the most popular incentives.

Convenience - Gone are the days of cheap gas and moms with unlimited time to shop. Now customers want and expect convenience. If you have an e-commerce website, streamline the checkout process, particularly for returning customers. Traditional brick-and-mortar store owners should re-evaluate hours of operation, as well as checkout wait times and staffing to ensure a speedy and convenient shopping experience, especially if working mothers are your bread and butter.

Trust - Customers are careful to spend their limited dollars wisely and are scrutinizing each purchase to make sure they’re making a “safe” decision. They want to buy from companies they trust and believe in. So include testimonials, reviews or a message board on your website that helps customers understand why they should believe in your company and trust what you sell.

Conscience - Increasingly, consumers want to know you’re a good corporate citizen. Businesses with a conscience care for their communities, others who are less fortunate and the world around them. Detail your activism on your website, in your company newsletter or through in-store promotions. Get involved at the local level and encourage your customers to participate, such as through food or clothing drives, or by cleaning up the local park. You’ll establish a positive relationship with customers that sets you apart from your competition and motivates like-minded customers to buy from you.

Results Oriented Marketing- R.O.M

Posted December 1st, 2011 in Home by imageMAXmedia

Innovations have made it easy to precisely measure the value of your marketing online. At the end of the day you can objectively appraise the success and profitability with imageMAXmedia managing all of your PR & Marketing efforts.

9 Major Points to follow for Successful Email Marketing

The three major tasks of email marketing are:

  • Building your opt-in email-subscriber list
  • Building trust
  • Inciting action

Without a list of opt-in subscribers, your biggest challenge is getting people interested in hearing from you. The basic method of gaining a subscriber is simply asking someone to sign up for your mailing list. If a customer or client is already engaged and trusts you, then there is a good chance that customer will say yes right away.

In most cases, though, you need to offer some benefit. At the very least, you’ll describe what will be in your newsletters that the prospect would want: information, special offers, discounts, etc. The sweeter the deal, the better your chances that your visitor will become a subscriber.

Here are nine more-advanced list-building techniques that imageMAXmedia believes increase subscriber numbers and sometimes improve conversion rates as well:

1. Develop a Detailed Sign-up Page

We usually encourage people to include a sign-up form on every page of their site, above the fold, so that it is prominent and easy to spot. But it can also be beneficial to develop an entire separate sales page, or microsite for the purpose of signing up for the list and wetting their appetite. This is especially important considering that you are going after 4 distinct markets, and the messaging and hook needs to be tailored to each audience.

2. Authority Blogging

Authority blogging can require an immense amount of resources and demands a major commitment of time and energy, however we believe your market is hungry for the information that you can provide. We suggest building up an authoritative information source for your niche. Linking to this content will only add to the power of your email-marketing campaigns and results will increase exponentially as a result.

3. Search-Engine Marketing

Using search-engine optimization (SEO) to draw traffic to your site works hand in hand with your email campaigns. SEO includes two basic elements:

  • On-site optimization: consists of what you put on your site. You want to create pages that focus on a particular inquiry that searchers in your industry might have.
  • Off-site optimization consists of what you put elsewhere on the Web to promote your site, i.e. industry blogs, industry forums, etc.

4. Pay-per-Click (PPC), or Web Advertising

With the right elements in place, PPC advertisements can be a great way to build your subscriber base. Keeping the PPC very targeted to specific areas will help you to keep the costs down, i.e. retirement areas.

5. Write Guest Posts

If you’re not willing to put in the time and effort to build up your own authority weblog (or even if you are), you can harness the power of other people’s authority blogs by guest-posting. Guest-posting is a win-win: It allows the blog owner to share your specialized knowledge with the audience, and it allows you to make contact with that audience, build some brand recognition, and possibly even directly win email-list subscribers.

6. Contribute to Forums: Make friends, influence people.

If you’re operating in an industry with any level of social support, there are online forums dedicated to the topic. Forums are a great place to develop your reputation as an expert by sharing your knowledge. As you do so, you will build up additional trust and brand visibility among a highly engaged audience:

7. Distribute a Press Release

People forget about press releases for their online-marketing efforts, but press releases offer tremendous benefits. We suggest writing up a press release just to announce your email program, and major topics you can contribute to. Their are many online press rooms that distribute the press nationally. Remember you can of course reference your value-added partnerships.

8. Viral Email Marketing

One of the best ways to gain new subscribers is through your current subscribers. Word-of-mouth has always been the most effective form of advertising because people trust people they know. So when a newsletter comes highly recommended from a trusted friend, people are likely to sign up. Viral email marketing strategies are extremely powerful. You have to produce content that people will want to share.

9. Cross-Promotions With Other Mailing-List Owners

Seek out other email marketers targeting similar market segments, and reach out to them to set up cross-promotions. Each side can provide great content for the other’s mailing list to benefit from.